8 Little-Known Instagram SEO Techniques for Increasing Reach

Instagram is a social media platform with over two billion active users. That’s an awful lot of potential customers for businesses looking to market their products and services through the app. But how do you make sure your posts are seen by as many people as possible?


One of the most important Instagram SEO techniques for increasing reach is to use hashtags. Hashtags are a great way to ensure that your posts are visible by popular Instagram users. By using specific hashtags, you can target specific demographics and niche markets.

For example, you might use the hashtag #foodpics to promote pictures of food on your account. This will attract followers who are interested in food photography, as well as followers who are interested in Instagram marketing. You can also use hashtags to find new followers who might be interested in your content. By targeting specific demographics with specific hashtags, you can increase your account’s reach significantly.

Location-Based Posts

One of the most underused Instagram SEO techniques is location-based posts. By using geo-targeting, you can direct your followers to specific areas where they?re more likely to be interested in what you have to say. This can help to increase your reach and visibility on the platform.

For example, if you own a restaurant, you might post photos of your food in different parts of the city. This will encourage followers in those areas to check out your restaurant and see what all the hype is about. Similarly, you could post photos of attractions or landmarks near your location. This will encourage followers who are visiting that area to check out your account as well.

By using geo-targeting, you can vastly increase the reach of your posts on Instagram. It?s an underrated technique that can have a big impact on your visibility and traffic numbers. So don?t hesitate ? start targeting users around your area today!

Video Marketing

Video marketing is one of the most popular methods of online marketing. It?s a great way to promote your brand and attract new customers.

There are a few little-known Instagram SEO techniques you can use to increase your reach and improve your video marketing strategy, you can also get Instagram IGTOK services. One technique is to use video ads. You can create short, engaging videos that you can post on your Instagram account as ads. This will help you reach more people and generate more leads.

You can also use Instagram Stories as a way to promote your videos. Stories are a great way to give your followers a behind-the-scenes look at your business. You can also use Stories to market your products or services.

By using these techniques, you can boost your video marketing strategy and increase your reach on Instagram.

Custom Audiences

One way to increase your reach on Instagram is to create custom audiences. This allows you to target a specific group of people who are most likely to be interested in what you’re doing. For example, you could create a custom audience of people who follow your business but also like Images of Dogs. This will allow you to reach people who are interested in your niche and who might not be reached by other methods.

Another way to increase your reach on Instagram is through influencer marketing. You can reach out to influential individuals and ask them to share your content. This will help you gain visibility and brand awareness for your business. Additionally, influencer marketing can lead to leads and sales opportunities.

Social Shares

One of the most effective ways to increase Instagram reach is to social share your content. This means sharing your posts on your social media accounts (Facebook, Twitter, etc.) with your followers. When you do this, you?re giving your followers a chance to see your post in their feeds and possibly share it with their followers as well.

Another way to increase Instagram reach is to use hashtags. Hashtags are a great way to group similar topics together so that people searching for related content will find your post. When you include a hashtag in your post, Instagram will show it to users who are searching for that hashtag. This can help you to get more attention from potential followers who are interested in the topic of your post.

Article Marketing

One of the least-known ways to increase your reach on Instagram is through article marketing. By publishing quality articles that focus on a specific topic, you can help attract more followers and drive more organic traffic to your account.

When creating your content, make sure to include keywords that are relevant to your account?s niche. As you write, be sure to use stories, images, and embedded videos that will help draw in readers. In addition, make use of hashtags to help promote your content across different social media platforms.

By using these little-known Instagram SEO techniques, you can increase your account?s visibility and reach.

Guest Posting

One of the best ways to get your Instagram account noticed is by guest posting on other people?s accounts. This will help to increase your reach and exposure. Not only will you be getting great exposure for your account, but the blogger you are guest posting on will also see increased engagement and followers as a result.

To start off, find blogs that are similar to your niche. Once you have found a few blogs that you would like to guest post on, send them a DM asking if they would be interested in having you post on their account. Once they agree, follow the same steps as when promoting your own blog post: create an interesting headline, write a compelling body, and include images that support your argument.

Guest posting can be a great way to increase your Instagram following and reach. By following the same guidelines as when promoting your own posts, you are sure to make an impact.


Instagram is a powerful platform that can be used to promote your brand, product or service. But in order to do so, you need to know about the various Instagram SEO techniques that can be applied. By following these tips, you can help increase the reach of your posts and attract more followers. So what are you waiting for? Start using Instagram SEO techniques today!